Effective and Entertaining Science Communication
By: Larry Lynam. 3rd April 2019
One of the greatest challenges a science communicator faces
today is finding effective ways to reach an audience in a world
with an ever-escalating noise level. One person who is
successfully overcoming that obstacle is Dr Susan Nasif. Susan
masterfully demonstrates her scientific knowledge, creative
storytelling, and artistic talent in her science comic that lives up
to its name
“The Amazing Adventures of The Viruses - Vol 1 - Vaccines”.
Susan has created a fascinating story that challenges and
corrects misinformation concerning vaccines. She masterfully
weaves important facts with a clear narrative that is illustrated
with effective visuals. Her work teaches important and useful
information regarding viruses and diseases in a manner that
stimulates the reader’s curiosity and increases the likelihood
that key facts will be retained.
Just when I thought the narrative could not get any better, Susan
skillfully uses story to creatively teach two concepts that are
important in understanding how our immune system and
vaccines work. Many of us have used a variety of techniques to
explain antigen presenting and the antigenic memory response
to lay audiences. Using combined story and artistry, Susan
explains these important concepts in a manner that is easy for a
person untrained in the science to grasp, learn, and retain with
ease.
I recommend this book for anyone who is looking for ways to
communicate the important messages of vaccines or the
science behind vaccines and our immune system. As a science
communicator who is always on the lookout for new material for
my courses and workshops, I can easily see incorporating this
book into the interactive activities and exercises I create for my
client programs.
The added bonus: this promises to be the first of a series. I am
already anticipating the next volume.
Read more at our NEW WEBSITE! www.cimaza.be
